Valentine’s Day is approaching and BBDO Madrid had the idea of creating a National Lottery illustrated by our dear Jalcalara for the Spanish in order to celebrate and continue the education of all on the different forms of love. Our current society has a great openness and education around this subject which is evolving. It is a beautiful human initiative that was conceived for Loterias Nacional in Spain. Jalcalara book: www.colagenecliniquecreative.com/en/illustration/jalcalara + 1 514-845-4730 or illustration@colagene.com for any request.